Lookbook, typography and social media content designed for a clothing label raising awareness about mental health.
Exhale is a brand that raises awareness about mental health through its clothing line. Our scope of work included art directing and taking photographs of product flat lays, generating social media content, developing screens to be printed onto their clothes and designing their lookbook. For the lookbook, a classic direction was taken along with large striking images that were balanced with clean legible text, making it visually compelling and accessible for all.
SCOPE OF WORK
Art Direction, Photography, Social Media Content, Lookbook Design, Typography, Screen Printing